Crédit Agricole Insurance
UI revamp of an established insurance app
ROLE
UX/UI Designer
PROJECT TYPE
TOOLS
Figma, Figma Motion, Claude Code
INDUSTRY
Insurance
The project
Crédit Agricole Insurance already had an established app, familiar journeys and consolidated user behaviours. The challenge was to evolve the experience without changing its structure, improving clarity, consistency and perceived quality while preserving recognisability.
Setting the direction
The existing interface showed inconsistencies across sections, weak information hierarchy, fragmented iconography and accessibility limitations within the colour system. These findings were translated into three guiding principles: visual hierarchy, consistency and modularity, creating a clear framework for the UI evolution.
Building the visual language
The visual direction was translated into a consistent system of colour, typography, iconography, illustrations and reusable components. A refined teal palette, softer typography and a unified visual language create a clearer, more contemporary and reassuring experience.
Scaling the experience
The new visual language was applied across the key areas of the app, creating a coherent and flexible experience that can evolve over time while preserving familiarity and recognisability.